Enhancements

1. Ads Insights: Added Amazon Suggested Bids for Keywords

• We have included the Amazon Suggested Bid on the Ads Insights' Keywords page.

• The suggested bid and the bid range are determined based on a collection of successful bids for ads similar to your keywords.

• You can use this as a reference to set more competitive, informed bids and optimize keyword performance in line with market trends.

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2. Ads Insights: Added Product Ads Performance Filter

• We've added a performance filter to the Ads Insights' Product Ads page.

• This filter enables you to easily sort product ads by their performance, making it quicker to identify both top-performing and underperforming ads.

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Bug Fixes

1. Negative Rule: Fixed the incorrect Destination setting

• We fixed an issue where cloning or bulk-creating a negative rule changed the Destination from Campaign to Ad Group.

• Now, the cloned or bulk-created negative rule correctly retains the intended Destination setting.

2. Change Logs: Resolved missing Bidding Rule log details

• We resolved an issue where the Bidding Rule change log details were not visible for some EU accounts.

• The details now display correctly for any selected date range.

3. Ads Insights: Corrected inaccurate filtered Search Terms data

• We fixed an issue where the Search Terms page and CSV download always showed 90 days of data, regardless of the selected date range.

• The data now correctly reflects the chosen date range.