New features
1. Dayparting Change Logs
Navigation path: Automation > Change Logs > Dayparting Rule
Added Dayparting in the Change Logs. In the Change column, you can see the time when the ad is paused and enabled by the Dayparting Rule.
2. Hide Refund Balance in Sales and Monthly Trend
Navigation path: Sales > Sales Trend/Monthly Trend
You can now exclude the refund balance from the Profit calculation. This feature helps observe profitability when testing new price points or strategies. This selection will be saved on your computer and is available for both Sales and Monthly Trends.
Click the "Hide Refund Balance" button to hide and exclude refunds from the profit calculation. Click the same button to show and include the refund balance again in the profit calculation.
Profits without a Refund Balance
Profits with a Refund Balance
Enhancements
1. Use Different SKUs in Mass Campaigns
You can specify a different SKU when creating a campaign in Mass Campaign.
2. Added SKU and Short Name to multiple pages
Pages with SKU | Pages with Short Names |
|
|
3. Sales and Monthly Trend now shows units refunded
Navigation path: Sales > Sales Trend/Monthly Trend
Other Improvements
Retry Logic in Dayparting
Amazon API occasionally returned "Server is busy" error messages when posting change requests for dayparting, resulting in a small percentage of ads not having their status changed at the hour.
The dayparting algorithm will now retry up to two times.
Join the conversation
We'd love to hear your thoughts on this article.